Each week we ask people to grade the week’s newest posters from A+ (“awesome”) to F (“awful”). Here are the final grades. SMILE Grade: A- Four horror movies are opening between now and October 14th, when HALLOWEEN ENDS arrives in theaters. None are tracking to big numbers, but if the response to the SMILE poster is […]
Why is this film noteworthy? Based on Bernard Waber’s beloved children’s book, first published in 1965, LYLE, LYLE, CROCODILE stars Javier Bardem and is directed by Josh Gordon, and Will Speck as the follow up to their raunchy R-rated hit OFFICE CHRISTMAS PARTY. Box Office Universe: LYLE is scheduled to open on October 7th. With […]
This year, the two movies scheduled to open on November 18th are THE MENU, and SHE SAID. This also happens to be the weekend before Thanksgiving. While both of these are high on our list of must-sees, it’s a bit surprising that these are the two titles that have landed on this date. That’s because the […]
Each week we ask people to grade the week’s newest posters from A+ (“awesome”) to F (“awful”). Here are the final grades. LYLE, LYLE, CROCODILE Grade: A- Who doesn’t love a crocodile in a bubble bath? Our respondents certainly like it. The poster for LYLE, LYLE, CROCODILE received the highest grade of the week with […]
While we say goodbye to BULLET TRAIN and EASTER SUNDAY, we say hello to DON’T WORRY DARLING. These are dog days indeed. This week’s tracking features mostly horror and low-budget originals. Not a tentpole in sight. While none of these films look poised to break out in a significant way, BEAST and THE INVITATION are […]
Here’s a remarkable statistic. It’s possible that nine films from 2022 will open above $100M. If so, that would be the largest single year total in history. So far this year, six films have opened above the century mark. And, it’s reasonable to think that BLACK PANTER: WAKANDA FOREVER and AVATAR: WAY OF THE WATER […]
Why is this film noteworthy? Actor Olivia Wilde made a splashy debut as a director with BOOKSMART in 2019. Not only did it gross a healthy $23M on a $6M budget, but critics loved it. The film currently has a Rotten Tomatoes score of 96%. DON’T WORRY DARLING is Wilde’s follow-up as a director. This […]
Each week we ask people to grade the week’s newest posters from A+ (“awesome”) to F (“awful”). Here are the final grades. DEVOTION: GRADE: B+ Glen Powell already has one military flying blockbuster under his belt with TOP GUN: MAVERICK. Will he strike gold again with DEVOTION? Powell stars opposite Jonathan Majors in this Sony […]
In most cases, tracking scores rise in the final week before release. At least, you hope they do. But in the case of BULLET TRAIN, the numbers were flat leading up to release. In fact, TRAIN saw slight declines in some metrics. That’s never a good sign. Awareness for the film was on a steady […]
This week we say goodbye to DC LEAGUE OF SUPER-PETS and VENGEANCE and we say hello to PEARL and THE WOMAN KING. To see the fill report, click here. […]
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