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August 23, 2022

What happened to the Pre-Thanksgiving Tentpole?

This year, the two movies scheduled to open on November 18th are THE MENU and SHE SAID. This also happens to be the weekend before Thanksgiving.

While both are high on our list of must-sees, it’s a bit surprising that these are the two titles that have landed on this date. That’s because the weekend before Thanksgiving has historically been one of the most coveted frames of the year.

Looking at the highest grossing November releases, exactly ten titles have opened above $100M. Nine were released the weekend before Thanksgiving.

Lionsgate owned the weekend for many years with THE HUNGER GAME and the TWILIGHT films, but it can be traced back to Warner Bros. and its HARRY POTTER series in the early 2000s. With shifting pandemic-era distribution trends, has this weekend lost its luster?

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November 9, 2022

M3GAN is a meme sensation. Will it be the next SMILE?

M3GAN has become a meme sensation. The impact of memes as part of a marketing strategy can’t be underestimated. Paramount struck gold with its inspired campaign for SMILE, and now we’re seeing the same thing with M3GAN. These viral moments are rare but potent when they work.

With a plum January 6th release date, will M3GAN be the next horror breakout?

Read the full story here.

March 9, 2022

The Quorum is Named One of Fast Company's Most Innovative Companies

We’re always excited to discover that others feel as strongly about democratizing film tracking as we do, so we at The Quorum are especially grateful to the folks at Fast Company for naming us one of their Most Innovative Companies of 2022.

The Quorum democratizes film-tracking information, offering to anyone interested the kind of pre-release movie data previously only available to insiders. “

Check out Fast Company here.

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Blog Highlights

November 9, 2022

M3GAN is a meme sensation. Will it be the next SMILE?

Halloween is officially behind us, which means the recent rush of horror films has run its course. Between July 8th, when THOR: LOVE AND THUNDER came out, and the last weekend in October, there were eight studio horror films.  While NOPE was an obvious choice to top the list, which it did by grossing $123M […]

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November 2, 2022

Keep an eye out for SCREAM 6 and EVIL DEAD RISE. Both arrive on The Quorum with very high interest.

Something unusual happened this week, and you wouldn’t be blamed for not noticing. We add movies to The Quorum all the time. And in most cases, films arrive with unremarkable numbers, mainly because we add them many months before the film’s release. Those numbers, ideally, grow over time from frequently modest beginnings. In some cases, […]

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October 27, 2022

On the heels of HUSTLERS, her biggest hit, why can’t Jennifer Lopez get a full theatrical release?

Poor Jennifer Lopez. She comes off the biggest hit of her career, and she still can’t get a theatrical release – at least a fully theatrical release. Just before the pandemic, she had the biggest hit of her career and came within an inch of securing her first Oscar nomination. HUSTLERS was her first $100M […]

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October 22, 2022

CREED III for the K.O.

Keep an eye out for March 3rd, when two high profile films will be going head to head at the box office. Paramount will be giving us DUNGEONS & DRAGONS: HONOR AMONG THIEVES, while United Artists will release CREED III. If you’ve been watching the MLB playoffs, you probably know there’s a new trailer out […]

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October 11, 2022

Numbers for THE SUPER MARIO BROS MOVIE spike from the trailer

Like the Kennedy assassination, the landing on the moon, or OJ’s white Bronco in a low speed chase up the 405, we all remember where we were on April 30, 2019 when Paramount released the first trailer for SONIC THE HEDGEHOG. There was a collective gasp heard around the world. Millions of “Sonic” fans were […]

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