The Quorum

Let's talk about awareness.

Any conversation about upcoming releases begins with awareness. It's hard to form an opinion about a film if you're not aware of it. The numbers you see below represent the percentage of people who said they were aware of each film. We break it out by the general public, frequent and infrequent filmgoers (definitions are on the bottom). All the columns are sortable, and there are filters for studio and group, so have fun with the data. And try clicking on any of the film titles...

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Let's talk about awareness.

Any conversation about upcoming releases begins with awareness. It's hard to form an opinion about a film if you're not aware of it. The numbers you see below represent the percentage of people who said they were aware of each film. We break it out by the general public, frequent and infrequent filmgoers (definitions are on the bottom). All the columns are sortable, and there are filters for studio and group, so have fun with the data. And try clicking on any of the film titles...

All columns are sortable

Awareness

All Upcoming Releases

  A.

Are you aware of this film?
(% out of 100)
Rank Title Date Dist Group General Change Average
All numbers are represented as a percentage.
TERMS:
GENERAL – The awareness for the film.
CHANGE – Change in awareness for the film over the past 7 days.
AVERAGE – The average awareness for films from the same group at the same distance from release.
Distributor:
The studio or streamer that is releasing the film.
A24 – A24
AMZ – Amazon
APL – Apple+
BST – Bleecker Street
DIS – Disney
FOC – Focus Features
FOX – Fox
HBO – HBO Max
LGF – Lionsgate Films
NEON – Neon
PAR – Paramount
SLT – Searchlight
SNY – Sony
UAR – United Artists
UNI – Universal
WB – Warner Bros.

ANIMATION/FAMILY – ANIMATED AND LIVE-ACTION FILMS TARGETING A FAMILY AUDIENCE

DC/MCU – FILMS FROM THE DC OR MARVEL UNIVERSES

HORROR – HORROR FILMS

TENTPOLE – SEQUELS WITH A BUDGET ABOVE $100M THAT ARE NOT PART OF DC/MCU

MEDIUM BUDGET – FILMS WITH A PRODUCTION BUDGET OVER $50M INCLUDING NON-SEQUELS WITH BUDGET ABOVE $100M

LOW BUDGET – FILMS WITH A PRODUCTION BUDGET BELOW $50M

LOW2 – FILMS THAT OPEN OR EXPAND TO BETWEEN 500 AND 1,500 THEATERS.

 

Groups are in a hierarchy. 

A film may belong to multiple groups but will be placed in the one that sits highest in the hierarchy.

For example, SPIDER-MAN: ACROSS THE SPIDER-VERSE qualifies as ANIMATION/FAMILY and DC/MCU, but it is allocated to the ANIMATION/FAMILY group since that group sits higher in the hierarchy.