The Quorum

Let's talk about awareness.

Any conversation about upcoming releases begins with awareness. It's hard to form an opinion on a film if you're not aware of it. The numbers you see below represent the percentage of people who said they were aware of each film. We break it out by the general public, frequent and infrequent filmgoers (definitions are on the right side). All the columns are sortable, and there are filters for studio and group, so have fun with the data. And try clicking on any of the film titles...

All columns are sortable

Awareness

All Upcoming Releases

 A.

Are you aware of this film?
(% out of 100)

Rank Title Date Dist Group General Frq. Infrq.
All numbers are represented as a percentage.
TERMS:
GENERAL – The awareness for all the people we polled
FRQ. – Awareness among just frequent filmgoers (seeing a movie in a theater at least once a month)
INFRQ – Awareness among just infrequent filmgoers (seeing a movie in a theater less than once a month)
Distributor:
The studio or streamer that is releasing the film.
A24 – A24
AMZ – Amazon
APL – Apple+
BST – Bleecker Street
DIS – Disney
FOC – Focus Features
FOX – Fox
HBO – HBO Max
HULU – Hulu
LGF – Lionsgate Films
NTF – Netflix
NEON – Neon
PAR – Paramount
PAR+ – Paramount+
SLT – Searchlight
SNY – Sony
STX – STX
UAR – United Artists
UNI – Universal
WB – Warner Bros.

ANIMATION/FAMILY: ANIMATED AND LIVE-ACTION  FILMS TARGETING A FAMILY AUDIENCE

DC/M CU: FILMS FROM THE DC OR MARVEL UNIVERSES

HORROR: HORROR FILMS

TENTPOLE:  SEQUELS WITH A BUDGET ABOVE $100M THAT ARE NOT PART OF DC/MCU

SEQUEL: SEQUELS TO FILMS WITH A BUDGET UNDER $100M

KNOWN IP:  ORIGINAL FILMS BASED ON WIDELY KNOWN IP OR REMAKES OR SEQUELS MORE THAN TEN YEARS AFTER THE PREVIOUS FILM.

ORIGINAL – HIGH:  ORIGINAL FILMS NOT BASED ON WIDELY KNOWN IP WITH A PRODUCTION BUDGET OVER $50M

ORIGINAL – LOW:  ORIGINAL FILMS NOT BASED ON WIDELY KNOWN IP WITH A PRODUCTION BUDGET BELOW $50M

 

Groups are in a hierarchy.

A film may belong to multiple groups but will be placed in the one that sits highest in the hierarchy. For example, SPIDER-MAN: ACROSS THE SPIDER-VERSE PART 1 qualifies as ANIMATION/FAMILY and DC/MCU, but it is allocated to the ANIMATION/FAMILY group since that group sits higher in the hierarchy. Likewise, HALLOWEEN ENDS is both HORROR and a SEQUEL, but it belongs to the HORROR group since that is higher in the hierarchy.