The Quorum

THE ADAM PROJECT campaign begins

Except for its awards bait, Netflix rarely does long-lead marketing campaigns. Sometimes there’s barely a campaign at all.  Given the pedigree for THE ADAM PROJECT – a re-teaming of Shawn Levy and Ryan Reynolds on the heels of their massive success with FREE GUY – we thought this one would have started much earlier.  But […]

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The TEXAS CHAINSAW MASSACRE campaign kicks in

With less than three weeks to go before release, Netflix has ramped up the campaign for its TEXAS CHAINSAW REBOOT. Not only did we get this truly terrifying poster over the weekend, but this morning we got the first trailer.  This one arrives on February 18th, so if Valentine’s Day isn’t your cup of tea, you […]

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Should the interest score for UNCHARTED be higher?

After a dreadfully dull January at the box office that had only three wide releases, February looks to be an improvement. At least in terms of choices. There will be nine theatrical releases next month, though only UNCHARTED looks to be on a path towards success.  UNCHARTED is now three weeks away from release, which […]

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