JURASSIC WORLD DOMINION is now within six weeks of release, meaning it is now on the 6-Week Film Tracking Report. You can see the numbers for all theatrical releases along with change from last week, group averages and opening weekend averages here. Sign up here for 4 free weeks of reports sent directly to your […]
Exhibition At A Crossroads, Part 2
**BREAKING** Theatrical has made an admirable recovery from the pandemic. Box office grosses are up, though they have yet to return to pre-pandemic levels. That’s because a sizable number of people have stopped going to the theaters. In a first-of-its-kind study done in partnership between The Quorum, Cultique and Fanthropology, over 2,500 pre-pandemic theater-goers were polled to see […]
It was a great night for Baz Luhrmann, but did it move the needle for ELVIS?
At CinemaCon on Tuesday night, Warner Bros. showed us new footage of its upcoming ELVIS movie. We’re still not sure who the audience is for this movie, but what we saw was significantly better than the trailer we got in February. The evening began with a montage of director Baz Luhrmann’s filmography from STRICTLY BALLROOM through THE GREAT GATSBY. It even included […]
Will SPIDER-MAN: ACROSS THE SPIDER-VERSE be just the 4th animated film to be nominated for Best Picture?
In 2019, SPIDER-MAN: INTO THE SPIDER-VERSE won the Academy Award for Best Animated feature, beating THE INCREDIBLES 2, ISLE OF DOGS, MIRAI, and RALPH BREAKS THE INTERNET. Based on the footage shown at CinemaCon – a mix of finished and unfinished scenes – ACROSS looks like a lock to take home the same prize at […]
What we’re looking for at CinemaCon
For movie geeks who works in the film industry, CinemaCon is like Christmas. Once a year, theater owners congregate in Las Vegas to get a first look at the upcoming films from all the major studios. Each studio schedules a two-to-three hour presentation where exhibitors large and small get to see trailers before anyone else. […]
SPIDER-MAN: ACROSS THE SPIDER-VERSE gets pushed to June 2023.
That’s a shame. Not only will we have to wait an extra eight months to see the film, but SPIDER-VERSE is now more than a year away from release. That means it temporarily gets removed from The Quorum until June 2nd when it re-enters that one-year window. Prior to being pulled, SPIDER-VERSE ranked in the […]
The THOR: LOVE AND THUNDER campaign begins.
At 81 days before release, we admit we were growing a bit concerned about the lack of material for THOR: LOVE AND THUNDER. That’s because most of the July releases already have trailers out, including MINIONS: RISE OF GRU, PAWS OF FURY, WHERE THE CRAWDADS SING, NOPE, BULLET. TRAIN and DC LEAGUE OF SUPER PETS. […]
Step aside Sony and Paramount. It’s time for Disney to shine.
Watch out—we are about to enter the Disney era. Sony and Paramount have led the box office recovery, but the post-pandemic baton is about to be passed to Disney. First, a look back. THE SONY ERA It would be hard to overstate Sony’s success during the five-month stretch from last October through February. Keep in […]
FATHER STU is showing nice interest, but would people rather watch it at home?
Let’s give credit where credit is due. Sony has done a very nice job of building awareness for FATHER STU. As STU arrives in theaters today, it has 45% awareness. That’s higher than AMBULANCE, which hit theaters last week with a 38% awareness. Now, I don’t think anyone is expecting STU to light up the […]
SONIC THE HEDGEHOG 2 was huge. Can LIGHTYEAR and MINIONS: THE RISE OF GRU do even better?
Just how big was SONIC THE HEDGEHOG 2? It more than doubled the largest PG or G-rated opening of the pandemic. The previous record was held by SPACE JAM: A NEW LEGACY at $31M. It was the first PG or G film to open above $70M since FROZEN 2 in 2019. It’s fair to say […]