Amazon looks to score with another pandemic pick-up What happens when you combine Camila Cabella, Billy Porter, and “Rhythm Nation”-era Janet Jackson? Magic. Or at least, very high levels of awareness. Amazon spent the pandemic scooping up titles originally set for a theatrical release but sidelined by theater closures. Most notably, it released COMING 2 […]
Trailer Callback: July 22-29
Things are looking good for 3 of the 4 films. From Will Smith and Lady Gaga to Paul Rudd and the all-star cast of DUNE, this Trailer Callback isn’t short on star power. Who reigned supreme? Which trailers led to the biggest bump? Now we’re talking. Enough with these five or six-point gains in awareness. […]
New to The Quorum: TICK, TICK…BOOM!
Today we welcome TICK, TICK…BOOM! to The Quorum. Based on the off-Broadway musical, BOOM! marks the directorial debut for Lin-Manuel Miranda. Miranda has been busy as a producer. The animated film VIVO debuted this week on Netflix, and he was also behind IN THE HEIGHTS from earlier this summer. Critics have been kind to these […]
New to The Quorum: BEING THE RICARDOS
We love Javier Bardem. We also love Nicole Kidman. But the last time Kidman waded into the TV catalog, we got “Samantha” in a sluggish BEWITCHED. But BEING THE RICARDOS also has Aaron Sorkin behind the camera. With MOLLY’S GAME and THE TRIAL OF THE CHICAGO 7 on his resume, Sorkin has become not just […]
In search of a norm
POSTED ON AUGUST 9, 2021 Do the numbers still make sense for day-and-date releases? Listen, we knew this day was coming. Ever since Comscore (née Rentrak) aggregated box office data and ever since Box Office Mojo made those numbers readily available to the public, we’ve been living in an idyllic world of data transparency. There was […]
New to The Quorum: DON’T LOOK UP
If you’ve scored five Oscar nominations and one win for your two most recent films (VICE, THE BIG SHORT), you can pretty much get anyone you want to appear in your next movie. Here’s a list of some of the folks appearing in Adam McKay’s upcoming Netflix film DON’T LOOK UP: Timothée Chalamet, Leonardo DiCaprio, […]
Clint Eastwood appears in front of the camera in CRY MACHO. That’s a good sign.
At 91 years old, Clint Eastwood is showing no signs of slowing down. His next film, CRY MACHO opens in theaters and on HBO Max on September 17th. This week, Warner Bros. gave us key art and a trailer for the film. Eastwood films fall into two categories. For the most post, he directs all […]
Is the MORBIUS campaign about to begin…again?
For those not familiar, MORBIUS is an extension of Sony’s hugely successful Marvel universe. The flagship of that universe, of course, are the SPIDER-MAN movies. In 2018, Sony expanded beyond the wall-crawler with VENOM. Critics didn’t love it, but the films made an impressive $850M worldwide, $214M here at home. The follow-up VENOM: LET THERE […]
The Quorum: TEAM SCARLETT
There are several reasons to support Scarlett Johansson in her legal battle with Disney. The crux of the case is whether the studio was in breach of contract when it moved BLACK WIDOW from a theatrical-only release to a hybrid release. Johansson is arguing that this rollout reduced her back-end bonuses that are tied to […]
Delta Variant Update
Will upcoming films be on the move? Last week we reported that 26% of filmgoers were less likely to see a movie in a theater due to the rise of the Delta variant. With the spike in COVID cases dominating headlines, we posed the question once again. This time, just a few days later, that […]
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