If there’s one thing we know, it’s the Pixar sequel perform better than their originals. And while LIGHTYEAR isn’t exactly a sequel, it is based on a very well-known character from the TOY STORY films. Over the past ten years, Pixar sequels have grossed 70% more than originals, yet it’s been a while since we’ve […]
THE FRENCH DISPATCH made $1.3M this weekend. Is that good?
While all eyes were on DUNE this weekend, another high-profile film hit theaters. Of course, I’m talking about Wes Anderson’s THE FRENCH DISPATCH. For box office watchers, DISPATCH marks an important milestone. Up until now, we’ve been trying to make sense of how the pandemic-era box office compares to pre-pandemic historicals. With each new release, […]
I Scream, You Scream, We All Scream For SCREAM
Eight days ago, we got the first trailer for the upcoming SCREAM reboot, and based on The Quorum data, the film looks to scare up some big business. For those of you too young to remember, the original SCREAM debuted in December 1996 and remained in the top five for eight weeks en route to […]
NEW: Trailers now added to The Quorum
Even in this new pandemic-era film world, trailers still remain the most effective tool in promoting a film. Today, we are pleased to announce that you can now see when trailers were released for all films being tracked by The Quorum. Just click on any film title, and you will see a vertical gray line […]
New to The Quorum: THE TENDER BAR
It’s been a while since we’ve seen George Clooney on the big screen. He hasn’t appeared on the big screen in over five years. We lost saw him in HAIL, CAESAR back in 2016. Clooney is returning with THE TENDER BAR, but it’s as the director. So we’ll have to wait a bit longer to […]
30 Day Alert: CLIFFORD THE BIG RED DOG
Three films, all slated to open the weekend of November 12th (CLIFFORD THE BIG RED DOG opens two days earlier on the 10th), are now within 30 days of release — the prime marketing window — which means if they’re gonna take off, this is when it will start to happen. For this report, we […]
The SPENCER posters are royally gorgeous.
Can we pause for a second and acknowledge the beautiful and evocative poster campaign for SPENCER? We were first treated to this beautiful, luxurious and unsettling teaser poster. Even if you don’t know that SPENCER refers to Princess Diana, it’s clear that this is her. Lately, studio marketing departments have been creating excellent character posters. […]
Does the success of VENOM: LET THERE BE CARNAGE forecast a “normal” 2022?
One of the more surprising stories of 2021 has to be the resilience of the box office in the face of the summer Delta surge. SHANG-CHI AND THE LEGEND OF THE TEN RINGS, F9, BLACK WIDOW all had huge openings while Covid cases were rising. FREE GUY, another huge success story, spent seven weeks in […]
New to The Quorum: MARIO
Truth be told, we don’t actually know the name of this movie. According to IMDb calls it the UNTITLED ILLUMINATION ENTERTAINMENT PROJECT (“I want to see that!”). The trades, and just about everyone else, are calling it SUPER MARIO BROS. ComScore, however, currently has it listed as just MARIO, so that is the title we […]
HALLOWEEN KILLS is finally looking like a box office slayer.
Too bad Universal decided on a day-and-date release Way back in July, the very first post published on The Quorum was about HALLOWEEN KILLS. Back then, we were lamenting the fact that the film was tracking well below its paygrade. Both awareness and interest were much lower than one would expect for a film of […]
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