Welcome back SCREAM.
It’s been 26 years since the original SCREAM reinvented the horror genre. It returns again in 2022, and this week it was added to The Quorum. As the table below shows, the film debuted with an awareness of 28. That’s not bad at all. Of the nine horror films we’re tracking, SCREAM places 4th in awareness. Though, to be fair, some of the awareness may be from people confusing it with the original title. The numbers might look a bit different if Paramount called it SCREAM RETURNS.