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The Quorum is the industry’s leader in film data research and insights.
The Quorum has disrupted the previously closed world of feature film tracking by distributing long-lead pre-release film tracking for the first time to the general public. Each week The Quorum surveys more than 2,000 people about upcoming films, then crunches the data with expert analysis to provide critical and actionable insights. Tracking is updated on Monday, Wednesday and Friday mornings.
LATEST FILM DATA
The Latest Data
Chart Movers
Could IF be the rare original to break through at the box office? While interest has been edging downward from a high of 51% to a still solid 48%, awareness has soared 12 points in just over two weeks.
The Tracking
The Metrics
Upcoming |
A.
Percent aware of the film. |
B.
Percent interested in seeing the film. |
C.
Percent who would prefer to watch the film in a theater. |
D.
Percent who would pay to watch the film. |
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Film | Dist | Date | Awareness | Interest | Theater | Fee |
The Poster Grades
We ask theatergoers to grade each poster from A+ ("makes me want to see this film") to F ("doesn't make me want to see this film"). Here are the grades for the most recent posters.
From the Journal
Pinned
Let’s give a special shout-out to MGM for doing what few studios do anymore. Last week, they published the stellar reviews for CHALLENGERS two weeks before the film’s release. It could end up being one of the year’s best reviewed movies. For the past few years, embargoes have restricted when critic reviews can be released. […]
More Stories
In the News